Experience: Having generated thousands of leads and appointments, we've come to understand a thing or two about building a solid pipeline of qualified seekers. Qualified is the key word, as everyone of our appointments are asked: Do you have any interest in Franchise Ownership?". We will not waste your time and money.
What Makes Your Program Unique?
Telemarketing is still the only form of marketing that directly interacts with your prospects. Think about that! Telemarketing gets to the heart of the matter. When we call and talk with your prospects, we specifically talk about business ownership and franchise opportunities. Only when a "Seeker" says YES to having an interest in speaking with our Coach, do we set up a day/time appointment. No other form of marketing can do accomplish that goal! Plain and simple, telemarketing is still the quickest route to new business!
We create a custom email template that provides "Seekers" with an overview of your core services. We deliver that template when requested or when "Seekers"agree to receive an email pertaining to business ownership and franchise opportunities. This would happen naturally during our call and is typically how we approach our marketing. We also create an "Appointment Confirmation" template and send it to the lead (and copy you), on every set appointment.
We can help with your general marketing materials. Branding is a fee for service. Custom quotes are provided for each specific item required. We have the eye for design, what color pallets to work with, and we think we have a knack for text placement too! We will utilize that experience to come up with a look and feel that suits you and your image, to a tee.
Daily Call and Booking Reports are set up to capture and display the contacts that were called on any given day. "Seekers" that agree to an appointment will also be logged in our Booking Report. Reports can be modified to show results for the day, week, month etc. We can set up additional custom reports as well. Managers handle this function so our coaches don't have to!
A Project Manager is assigned to every coach client. The PM reports directly to their client and maintains campaign continuity. They supervise the callers and deal with day-to-day situations that our clients would have to manage if they were to hire a caller directly. On top of managing callers, PM's take care of the backend, ensuring up to date reporting.
We often hear that our group is one of the only telemarketing operations that solely focus on Franchise Coaches. We have been cold calling for Franchise Coaches since 2005 and have had close to 200 coach clients through our program. At this point, we think like coaches, talk like coaches and want to help "Seekers" find that perfect franchise match, just like our coaches.
300 new seekers each month, plus our ongoing call backs, approximately 450 calls are made per Coach each month.
We schedule day/time phone meetings with approximately 5% of the 5,400 numbers dialed for each Coach.
Our program runs for a total of 144 billable hours. We split the 144 hours into 12 easy monthly payments.
“Having dealt with dozens of telemarketing operations in the last 12 years, CAP is definitely the most competent telemarketing group servicing the business to business sector and more specific, coaching. I know for a fact that clients are being converted from CAP leads by many of coaches.”
“Dave and his crew are pros. I just started my coaching business and didn't really know what to expect. I didn't have a lot of practice selling my services but that changed, quickly, after hiring CAP's Business Coach Calling team to generate appointments for me. They do a fantastic job, that's for sure!”
“I have been fortunate to land two clients thru their efforts and my return on investment is 100%. That is the kind of ROI that anyone can be proud of and I am very pleased with the work CAP has been doing and look forward to continued work with them.”
“As a new AdviCoach owner I have found the expertise of the people at CAP to be very helpful to my understanding of how the telemarketing strategy works for our industry. I have also appreciated their quick and thorough response whenever I have had questions. I have now signed up three clients through your good efforts. Keep up the great work! The last CCS that signed up said he never takes calls and it was fate that he took yours!!! Keep up the good work!"
“I am a new coach. Marketing my business and contacting new customers is key to successfully building a solid client base. Customer Service from CAP has been outstanding. I get activity reports after each call block summarizing daily and month to date activity. I also get e-mails from my caller when she makes contact with a potential prospect with notes of their conversation. When I contact the prospective clients they are no longer a “cold” lead and are informed about our services. I find CAP to be a great investment in marketing my business and will continue to use their services.”
“I have been using CAP for 6 months now. They have been easy to work with and very responsive. The lead quality is very good and I closed my first client as a result of their efforts. I currently have several others that have a high probability of closure as well.
I JUST CLOSED A DEAL ON FRIDAY!!!!!!!!
YOU GOT ME THIS LEAD BACK IN APRIL!!!!!
THANK YOU!!!!! THANK YOU!!!!!! THANK YOU!!!!!
“I want you to know that CAP is the best organization I've worked with for this purpose and my caller has done a wonderful job. You understand our market, our approach and are quick to adjust the program based on results. Thanks also to you, Charlene, for staying in close touch. For the Atlanta market, it's still been an uphill battle, but I did sign up a client this week from your efforts."
We look forward to speaking with you and discussing your marketing program.
Hit the button below if you are interested in talking to us about working together.
Thank You for your time and consideration.